INGVAR KAMPRAD
Age: 80
Fortune: self made
Source: Ikea
Net Worth: $33.0 bil
+| BACKGROUND: Peddled matches, fish, pens, Christmas cards and other items by bicycle as a teenager. Started selling furniture in 1947. Now his company Ikea, which sells hip designs for the cost conscious, is one of the most beloved retailers in the world, with an almost cultlike following. Ikea, which has stores in 34 countries, continues to expand into new markets such as Chengdu, China and opened its first store in Japan last April. As egalitarian as his brand, Kamprad avoids wearing suits, flies economy class and frequents cheap restaurants. Has been quoted as saying that his luxuries are the occasional nice cravat and Swedish fish roe. Says his home is furnished mostly with his own Ikea products.
*Forbes*
